Datalink Project News

Some case studies from our innovative project work.

New Online Jobs Classifieds Website Launched

02 March 2010

A new online jobs classified web site - workhere.com.au, developed by Datalink, has been launched.

The job board, developed by Brainworks International differentiates from existing employment directories in that it is completely free for SME employers and aimed at being simpler and easier to use for jobseekers with a simple browse and search mechanism being the crux of the site.

While the site features a "no frills" design, technically it is a landmark in that it is the first Datalink website to be implemented using the new Bravo CMS which is released this year.  Bravo was used as a rapid application development platform to deliver the complex database functionality linking directory listings with jobseekers and employers.




The site can be viewed at:
www.workhere.com.au
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Redesigned Bacchus Marsh Grammar Website Lauched

23 February 2010

Bacchus Marsh Grammar have launched a new look website, designed and developed by Datalink.

The site was built in record time (under a week) using Datalink's Freestyler CMS following an intensive design process.

The new homepage features a dynamic slider which fades in and out key messages of the school featuring images of student activities.   The homepage also features a latest news section with banners and links to important pages. The header features a keyword search feature while a superfooter or mini sitemap appears at the bottom of all pages providing a useful secondary navigation method.  The main sections of the site are "gateway pages" each with their own hero images and thumbnail images of the different site sections.  There are links to various internal applications including Intranet and Webmail.


Bacchus Marsh Grammar contributed information architecture work as well as a draft version of the site design.  Datalink's Andrew Berry (who also designed the nearby TVSA Flying School website) brought the design to a new visual level.   Andrew also built the website with additional assistance from Jenny Joseph and project management from Sean Fishlock and Scott Davey.

The site can be viewed at:
http://www.bmg.vic.edu.au
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Revamped Mentone Educational Website Launched

17 February 2010

A new look Mentone Educational Website includes Web 2.0 features including Amazon style product suggestion automatic cross selling and upselling, landing pages and interactive sliders.

Mentone Educational, a company that sells medical and teaching aids have been a customer of Datalink since 2000 and the website is now in its third or fourth generation.  Each one has improved the company's sales and helped to grow the business.

The last incarnation of the website was quite cartoony to fit the theme of the visual identity of the company, the content and the novelty of online e-commerce.  This time around, the site sports a conservative and clean contemporary look of a larger, more serious e-business entity.

For the latest refresh, the company engaged Datalink to bring it into the next decade with a focus on user-centred design, optimising the navigation, search engine optimisation and landing pages, introduce Web 2.0 features to help cross sell and upsell products.  The website now features a much simplified product catalogue which minimises the number of clicks to a sale.  There are sliders and product suggestion sections as well as products grouped by key audiences such as chiropractors and actors.

The website is pwered by the same engine - Freestyler CMS - with automatic synchronisation between the company's internal intranet product inventory and external website.



Datalink's Andrew Berry was responsible for the new design, while Bradley Hogan did the lion's share of programming with support from Jenny Joseph and project management from Sean Fishlock.

The new website can be viewed at mentone-educational.com.au
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